- GET THE FALSIE LOOK. Lift, lengthen, and add curl to your lashes with ease. A singular sweep of the Magna Mascara individually coats each eyelash with light-as-air product, leaving you with a volumizing, false-lash effect that lasts all night.
- MINERAL MAGIC FOR SENSITIVE EYES. Not only do the natural minerals infused in our mascara provide pigmented color and length, but its lightweight, hydrating formula is clump-resistant and easy to remove, making it perfect for irritable eyes.
- SAY GOODBYE TO CLUMPS AND FLAKES. Sunflower Seed Oil is the key ingredient in the Magna Mascara, working to infuse your lashes with a deep hydration that armours them against sticky, dry, or flaky product payoff.
- VOLUMIZE FROM ROOT TO TIP. A micro-bristled brush reaches straight to the root of the lashline with ease, separating and enveloping each lash in a volumizing, individual coat of product.
- ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair, and skin offerings are 100 percent vegan and cruelty free, with no animal products.